Blog Content Ideas: 57 Ways to Effortlessly Generate Engaging Ideas For New Content
While a regularly updated blog is a key part of an effective online marketing strategy, a lot of businesses fall at the first hurdle. They struggle to come up with new ideas for blog content, and because of that never really get going and consequently miss out on all that blogging has to offer for their business.
Why should you blog?
In terms of measurable results from blogging, three of the main benefits are:
- Enhanced search engine visibility – in other words, increasing levels of traffic from organic search
- Support for social media activities and other forms of content distribution – you have regular content to share or repurpose into other forms and distribute elsewhere. You build links and traffic, as well as build visibility, authority and credibility.
- Improved sales and lead generation – your blog content attracts your market to you through different channels, which you can convert into leads for your business and monetize. Did you know content marketing generates 3 times as many leads as other types of marketing, while costing 62% less (DemandMetric)?
(Want three more? Here are 6 big benefits you get from blogging as a business).
However, without the regular supply of blog content ideas, none of the above is achievable. The good news is that generating new ideas for your blog is a skill like any other, and is easy when you know how.
So here are 57 different ways to generate engaging ideas for new content for your blog — or indeed any other type of content to attract your marketplace to your business.