Did you know there’s a really simple way to start growing traffic to your blog (or other sites) right now that’s free, and that most people are currently under-utilizing, if using at all?
A RSS (“Really Simple Syndication“) feed is a common form of XML that allows your content to be distributed far and wide, and attracts links and traffic back to your site.
You can also pick up subscribers who subscribe to your feed through RSS reader software, and are then immediately notified as soon as you publish new content. (The link to our own RSS feed is in the footer of the page.)
As with any other aspect of content marketing, to get the real benefit of RSS, you firstly need to ensure your content has the right level of quality in order to attract attention in the first place and provide real interest and value to your readers.
Get that right, and the rest falls into place naturally …
The good news is that a RSS feed is automatically built into WordPress – you’ll find it at /feed on your blog, e.g. http://yourblog.com/feed. That means you can get started with this immediately …
RSS feeds are on a ton of other content sites as well which you might be adding content to on a regular basis. Sites like YouTube, SlideShare and Medium all provide individualized RSS feeds that you can use to further syndicate your content and promote your business.
So let’s look at the first of two free but powerful ways to get your RSS feed out there right now and working hard for your business … it’s information you can take advantage of immediately.
Submit Your Feed To RSS/Blog Directories
The following represents what I consider the current top 10 RSS directories you should submit your RSS feeds to. Naturally, some are more valuable than others, and some are focused on blogs more than general RSS feeds.
Registration is mostly required for these sites in order to submit your feed, but I’ve added an appropriate note to the sites where you don’t need to register.
After registering, confirm your account before submitting a feed.
No registration required.
Requests your blog’s URL rather than RSS feed – after adding, add http://rpc.icerocket.com:10080 to Settings > Writing > Update Services (in your WordPress dashboard) to ensure they are pinged each time you publish a new post.
No registration required.
I’d recommend to simply spend no more than an hour or so (it shouldn’t take more than 4 or 5 minutes on average per site) submitting your blog’s feed to each of the sites above. It’s work you only need to do once, but stand to benefit from for a long time to come.
If you’re not ready to do this right now, simply get the full list of RSS sites as a downloadable PDF so you have it for future reference.
This list is updated regularly, but leave a comment below to let me know if you notice any sites I’ve missed, suggestions, or sites that have since changed or gone offline.
In my follow-on post, we look at the second way to increase traffic to your blog using your RSS feed(s), taking full advantage of what RSS offers in order to promote your business and raise your online visibility on auto-pilot.