Kindle Content: Attract Leads by Repurposing Content for Amazon
On this blog, I write a lot about how to get your content onto some of the biggest content platforms in the world, growing your authority, influence and visibility, and attracting your marketplace to you.
Amazon is no exception. It’s one of the top ten most visited sites in the world according to Alexa.
Not only that, Google regards it as their biggest competitor:
Many people think out main competition is Bing or Yahoo. But, really, our biggest search competitor is Amazon.
Eric Schmidt, Google Executive Chairman, speaking in Berlin, 2014
If you believe visibility on Google is important, it makes no sense to completely ignore the vast potential Amazon offers for marketing your business.
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